The Illusionist Distillery
Video Campaign
The Illusionist Distillery is a Munich-based company specializing in the production of high-quality gin. Its uniqueness lies in the light blue color of the gin, which transforms into a vibrant magenta upon contact with acidic liquids; mixing a drink becomes a colorful spectacle.
In October 2021, the first limited edition was available, a gin refined with lime and fig, presented in specially crafted bottles. The campaign aims to showcase the high quality of the gin and its select ingredients. It features the mixing of a gin and tonic, with a focus on the almost magical color transformation.
Teamwork: Jessica Reiner, Annika Weitz, Carla Rosa Walter
